INTERVIEW

Meet Jeff Koons, the world’s most expensive living artist

Is the Balloon Dog creator the heir to Andy Warhol or a cynical self-publicist making trophy art for billionaires?

Left: Koons in New York earlier this month. Right: one of his iconic Balloon Dog sculptures
Left: Koons in New York earlier this month. Right: one of his iconic Balloon Dog sculptures
GUERIN BLASK FOR THE SUNDAY TIMES MAGAZINE, © JEFF KOONS
The Sunday Times

The world’s most expensive living artist is slowly making his way across an elegant Florentine square. Photographers surround Jeff Koons like a flock of hungry seagulls. It is the launch of his first big retrospective in Italy and he’s getting the kind of attention normally reserved for a Hollywood film star. Koons, 66, is one of a handful of celebrities in the world of visual art whose name pulls crowds to museums. He is also one of its most divisive figures, whose sculptures sell to the super-rich for tens of millions of dollars.

Over the past 25 years the growing number of high-net-worth individuals has led to an explosion in the contemporary art market. According to Artprice.com, the contemporary art price index soared to an