Swedish cider maker Kopparberg is adding a new flavour to its range with the launch of sweet apple.
Kopparberg’s latest variant balances the taste of sweet apples with a subtle honeyed aroma. The introduction of this latest flavour will be made available exclusively at Asda stores across the UK until August 2018.
The new variant is available in 500ml bottles and multipacks of 10 x 330ml cans, with an ABV of 4% and follows on from the rollout of its raspberry low-calorie range for the Kopparberg Light brand.
Rob Salvesen, senior marketing manager at Kopparberg said: “We have identified that there are a limited number of options for consumers within the apple cider category. We welcome Kopparberg Sweet Apple as a fantastic addition to our ever-growing fruit cider family, offering consumers a sweeter flavour profile than what is currently available”
The recommended retail price will be £2.00 for a 500ml bottle or £10 for its 10 x 330ml can packs.
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